Marketing Tips for Travel Agents
1.
Do you receive dozens of excellent travel discounts on your fax machine daily? 2.
Do you email these deals to your database of clients? 3.
Do you have an email database of your clients? 4.
Do you receive excellent travel discounts from travel suppliers in your email? Do you pass these wonderful deals onto your online client database? 5.
Do you put one or two of your travel coupons in the daily newspaper each month? Or have you made it clear to family members, friends or associates that they can travel free when they get a group of travelers together for a tour or travel adventure? 6.
Do you post your best travel deals on travel only classified web sites? (free) 7.
Is your web site address on your business cards and your car? (Small letters at the top of your back window) If you really want your web site to get more hits immediately, put your web discount travel announcement in bold letters on the side of your car! 8.
Have you posted a detailed and informative "About Us" on your web site alone with an image of yourself and your office? And your Travel Agency Affiliations? 9.
Is there a place on your web site for people to sign up to receive future travel discounts from you? 10.
Have you compared some of your travel deals to Travelocity, Expedia or Orbitz? Can you beat a few of their prices? If so, you want to tell online web suffers and you want to tell them often.
11.
Have you set up a "Like Us" page on Facebook? 12.
Are you tweeting your discount travel deals? 13.
And the really big question, are you telling your story on LinkedIn? Social media is here to stay.
Be where your potential customers are.
14.
Have you created a video about your unique travel services? Do so ASAP.
The future of the Internet is in videos.
There are affordable services which will tell your story using images on your website, or images that are provided to them.
Creating a YouTube video is no longer a big deal.
There are easy, and affordable ways to accomplish this task.
Just do it! Promote your video, and you will see results.
By answering the above questions, you will understand the areas of marketing that can greatly improve your online marketing efforts.
You will need to be consistent with your efforts.
The keyword here is 'automation' - invest in automation.
Do you receive dozens of excellent travel discounts on your fax machine daily? 2.
Do you email these deals to your database of clients? 3.
Do you have an email database of your clients? 4.
Do you receive excellent travel discounts from travel suppliers in your email? Do you pass these wonderful deals onto your online client database? 5.
Do you put one or two of your travel coupons in the daily newspaper each month? Or have you made it clear to family members, friends or associates that they can travel free when they get a group of travelers together for a tour or travel adventure? 6.
Do you post your best travel deals on travel only classified web sites? (free) 7.
Is your web site address on your business cards and your car? (Small letters at the top of your back window) If you really want your web site to get more hits immediately, put your web discount travel announcement in bold letters on the side of your car! 8.
Have you posted a detailed and informative "About Us" on your web site alone with an image of yourself and your office? And your Travel Agency Affiliations? 9.
Is there a place on your web site for people to sign up to receive future travel discounts from you? 10.
Have you compared some of your travel deals to Travelocity, Expedia or Orbitz? Can you beat a few of their prices? If so, you want to tell online web suffers and you want to tell them often.
11.
Have you set up a "Like Us" page on Facebook? 12.
Are you tweeting your discount travel deals? 13.
And the really big question, are you telling your story on LinkedIn? Social media is here to stay.
Be where your potential customers are.
14.
Have you created a video about your unique travel services? Do so ASAP.
The future of the Internet is in videos.
There are affordable services which will tell your story using images on your website, or images that are provided to them.
Creating a YouTube video is no longer a big deal.
There are easy, and affordable ways to accomplish this task.
Just do it! Promote your video, and you will see results.
By answering the above questions, you will understand the areas of marketing that can greatly improve your online marketing efforts.
You will need to be consistent with your efforts.
The keyword here is 'automation' - invest in automation.
